Monthly Archives: November 2008

A Good Time to Write Your Resume

Now is a good time to write your resume. Actually, it’s always a good idea to have your resume ready to go. Some of my students will be graduating this year and they’ve asked me for guidance in preparing their resumes. I direct them to www.CollegeGrad.com. The site offers FREE templates to help you write and create a professional resume. Here are some additional resume writing tips from me:

– Always be honest!

– Sell yourself! Think of your resume as a “marketing brochure” for yourself and “target” your “audience” (each prospective employer) and include information that shows how you’ll benefit their company or organization.

PROOFREAD! PROOFREAD! PROOFREAD! Then ask someone else to proofread your resume, too! Typos and poor grammar can be “deal-breakers”…

Until next time,

Kathy Magrino

Is Your Blog “F.I.T.”?

If you’re blogging, here’s a quick “FIT”-ness checkup for your blog posts.

Ask these questions: Is your blog…

F – FOCUSED on your audience?
Write your blog posts in a natural way, with a conversational tone that “talks” directly to your readers.

I – INFORMATIVE and Interesting?
Provide your readers with helpful information and links related to their interests and needs.

T – TIMELY?
Is the information you’re blogging about timely or newsworthy? And, are you writing blog posts on a regular basis so that readers know to expect more helpful information from you each week… or month… or day?

For more detailed information about “Blog Basics,” see Jarad Krywicki’s helpful article in ThomasNet’s online newsletter, The Industrial Marketer.

I guarantee that if you keep your blog “F.I.T.,” you’ll gain more readers and success!

Until next week, happy blogging!

Kathy Magrino

Write great presentations!

I’m sharing this information with my students at Rider University this week, and I thought you might like to review these quick tips for writing great presentations and speeches:

1. Know your audience! Before you start writing, try to “get inside the heads” of the people you’ll be presenting to — your audience.

2. Don’t forget that you’re writing for an AUDIENCE, not for readers! (Generally, readers have the luxury of taking their time with words and concepts…)

3. Use repetition. Don’t be afraid to repeat key messsages, concepts and benefits.

4. Be organized. Follow a logical progression from start to finish.

5. Be consistent. Use the same writing style and same design (if you’re using PowerPoint) throughout the entire presentation.

Follow these tips, and you’ll write a great, professional presentation!

Until next time,

Kathy Magrino